Carolyn Davidson was an excellent graphic design student working at Portland State University while her husband Jeff Johnson who was Knight’s accountant introduced her to his employer after seeing her sketch ‘Swoosh’. When it came to making the logo, they looked for someone who could do it for ‘Free’. He noticed that many of the shoes available at the time were heavy and cumbersome, and he believed that he could design a better shoe that would help athletes run faster and jump higher. It was during this time that Knight became fascinated by the way shoes could affect an athlete's performance. Bowerman was known for his unorthodox and often experimental shoemaking techniques, and he instilled in his students a passion for innovation. In a class titled Entrepreneurship, taught by former University of Oregon track coach Bill Bowerman, Knight had a moment of inspiration. It was here that fate would decide his destiny. In 1962, Knight was awarded a scholarship to pursue an MBA at Stanford Graduate School of Business, which proved to be a life-changing opportunity. But, the thrill of running made him think otherwise. While competing in a track meet at the University of Oregon, he lost so badly that he started contemplating quitting the sport altogether. Despite his love for the sport and the shoes, he was not an excellent athlete. His path to this goal had a few bumps along the way. He fell in love withsneakers so much that he thought one day he would make his own.
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